Customer Relationship Management Courses

Customer Relationship Management Courses have lately gained immense importance because of global operations of large conglomerates and proliferation of e-commerce. Organizations with universal customer operations like internet operators, banking, travel agencies, airline companies, transporters, business to business (B to B), business to customer (B to C), public utility services, telecommunication companies have a systematic customer relationship set up. Customer relationship management jobs are specialized and recruit the best talents available. Many of the CRM jobs involve round the clock operations and dedicated hardware and computer support. The availability of customer relationship services is expected to be available 99.999% of the time.

CRM courses are gaining importance with every year as more and more companies are setting up operations in multiple locations and most of them are providing services over internet or telephone. Companies with wider presence and prompt customer service are emerging as market leaders and attracting investments. Studies suggest companies with an organized and well-formed customer relationship management are the most respectable ones and attract the best human resources available.

Customer Relationship Management Institutes
As careers in customer relationship management are demanding, institutes have devised specialized CRM courses. These courses are of the post graduation level and lead to diplomas or degrees. The notable institutes offering Customer Relationship Management programs are:

Symbiosis Center for Distance Learning, 1065B, Gokhale Cross Road, Model Colony, Pune – 411016; Tel.: 020-66211000;
Course: Post Graduate Diploma in Customer Relationship Management – PGDCRM
Duration: 1 year

Global Enterprise Infotech Solutions, 306, Bonanza A Wing, Sahar Plaza, Andheri Kurla Road, J.B. Nagar, Andheri East, Mumbai – 400059; Tel.: 022-28206707; Website:
Course: Customer Relationship Management
Duration: 2 to 4 months

XLRI, Circuit House Area East, Jamshedpur – 831035, Jharkhand, Tel.: 0657-3983333; Website:

Course: Post Graduate Diploma in Customer Relationship Management conducted in association with Institute for Customer Relationship Management.
Duration: 2 years

Scopes in Customer Relationship Management in India

CRM jobs in India exist primarily in banking, internet services, and e-commerce sectors. Companies having retail chain operations, and those in the utility sector also recruit CRM professional. Candidates qualified in customer relationship management are offered placements as CRM engineer, CRM functional consultant, CRM technical consultant, and CRM architects.

Scopes in Customer Relationship Management outside India

Outside India, jobs in Customer Relationship Management exist in capacities of CRM manager, CRM Project leaders, CRM consultants, CRM sales professional, and Solutions Architect.